Approach secured a friends and family pre-seed round in July 2021.
Allison Cousins
Approach Dating
‪(314) 328-9219

Approach Reports Impact of $45,000 Pre-Seed Raise

In-Person Dating App

(St. Louis, MO, July 2022) – Approach Inc. today announced the impact of a previous $45,000 pre-seed funding round. The investment, secured one year ago, enabled Approach to develop an iOS and Android app that is available for download in the App Store and Google Play Store.
The investment ignited rapid company growth. The online dating company was recently selected as one of 1,000+ applicants to Newchip’s competitive accelerator program, which provides guidance and support as Approach seeks additional, future funding. Other notable milestones include exceeding 1,600 downloads, securing 65 Approach Partner Businesses, and completing the ITEN Investor Readiness Program.
Approach Dating connects users in person at local businesses and events. Approach reduces the time that single users spend behind a screen by facilitating safe, in-person meetups at Approach Partner Businesses so that users can gauge chemistry immediately.

“This pre-seed round allowed us to bring Approach to our users,” notes Approach CEO, Allison Cousins. “With this funding, we were able to finish development and create a marketing strategy so that St. Louis singles now have access to a more efficient, safe way to date online.”


Approach Inc. was founded in St. Louis in 2020 to bridge the gap between online dating and meeting in person. Approach empowers users to forge real human connection and embrace individual preferences by connecting people in real-time in safe, low-pressure environments because we believe that you can only find your person if you’re in person. We invest in the local economy by partnering with businesses to feature their establishments within the app as meetup sites and by facilitating singles events at their businesses.